Success from the Start: Business Principles for Massage Therapists

You can have a rewarding future in massage therapy. Business naivet is one of the primary reasons massage therapists leave the profession. Whether you choose to work as an employee, business owner, or independent contractor, this practical text will guide you every step of the way.Youll find all of the depth and detail you needmore than in most business texts. Youll also find the guidance to explore and better understand your intentions as a therapist. When your intentions are clearer, a wealth of exercises help you to excel. From crafting a vision and defining your personal success to understanding marketing techniques and building client loyalty, youll establish the business and financial foundation you need to enjoy a long and rewarding career that meets your professional goals. This is the only book that offers you an understanding of the therapist and client experience and walks you through all the important steps to consider when creating a flawless massage experience.As a bonus, youll also have access to a business plan template online at DavisPlus. Use this specially designed business plan template to develop your own plan. Youll also find helpful forms, as well as interactive case studies and quizzes.

Additional ISBNs: 9780803625754, 0803625758, 9780803639010, 0803639015