Blending the authors two unique backgroundsone as an academic and the other as a practitioner Carpenter and Dunung present a fresh approach to the subject of international business. This textbook not only provides the foundation for the subject, but also helps todays learners understand what is really relevant in todays constantly changing global business arena. The authors stress the importances of seeing borders as bridges, and not barriers, as they encourage entrepreneurship and discuss strategy.
Additional ISBNs: 9781453386842, 145338684X, 9781453386859, 1453386858
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